1. What is the purpose of the website?
– The purpose of the website is to sell children clothing/shoes. It is a webstore.

2. What kind of visitors are you expecting on your website?
– I am expecting parents shopping for their kids. People with a interest in fashion, and with an income from average and up.

3. How big is the budget? And when is the deadline to finish the site?
– N/a

4. Do you have any style reference? (theme, colour, font etc)
– I want the the website to be minimalistic and bright. White background, a lot of negative space between objects. Pastel colours, black text. Simple font, Sans-serif maybe.

5. What would you not like to have on the website?
– Not too much colours. I don’t want fonts that should look handwritten or too much.

6. Who will be the contact person for this project?
– Iselin

7. What actions would you like visitors to take on the page?
– The main goal for visitors is to buy items when they enter the page. I want a page that shows new items, sale and other important things in a clean way. It is important that the page is easy to navigate on for this purpose.

8. List three pages you like, and what you like about them.
– Babyshop.no – This page is my favourite, but with a smaller budget this may be to advance.
– Epleskrinet.no – I like the main look of this page. The menu, logo and all of the top par of the page is how I want it. It is a little bit too messy in the image section, but otherwise I like this page.
– Minikids.no – Another example on how I would like my page to look like. All three are pretty similar, so I have a style that I like.

9. What features should be used on your website? (This includes things like contact forms, pictures, videos, etc.)
– I want a contact for that is easy to use. Product images and text for all things that are for sale. Shop basket that is easy to have an overview on.

10. Are there anything else worth mentioning?
– The most important is that the website is easy to navigate around. The sorting system must be on place. The visitor must be able to choose if they want to see news, sale or jackets. There should be a filtre option to narrow down searches.